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Trade & Construction Marketing

Scaling businesses with creative and digital solutions

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We have over 25 years of experience working with the trade sector and in construction marketing. Where others might build using templates that have worked in the past, we develop unique strategies and solutions that are designed around your business, customers and goals. From large corporates to sole traders, we understand that there’s no one size fits all when it comes to a sector so broad.

Supporting the Trade

 

 

Websites & App Development
Lead Generation
Design & Branding
Search Engine Marketing
Digital Tech Solutions

The Residence Collection

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increase in conversions from PPC campaigns

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increase in clicks

The Residence Collection are a firmly distinguished brand renowned for premium window and door systems.

We designed and developed a new consumer-facing website that was bespoke, scalable, and prioritised the customer experience.

By integrating HubSpot we increased the amount of data The Residence Collection could collect, which provided more accurate lead tracking, as well as being able to establish the ROI of individual campaigns and channels. This also opened the door to automated communications to improve efficiency throughout the supply chain.

We transformed their ancient PPC with gradual optimisations and a thorough clean-up, which was quickly rewarded with increased clicks and conversions.

 

Ensuring a watertight brand for Clifton Trade Bathrooms

We audited the current brand and how it was used, then we looked at who Clifton was and how they wanted to be represented to create more refined and professional brand guidelines.

We reduced the colour palette and the number of fonts, with specific fonts for traders and traders customers. We unified how the brand worked for both traders and traders customers, allowing all collateral to be clearly identifiable as being from Clifton Trade Bathrooms.

This overhaul meant the team at Clifton has a clear and straightforward document that all of their partner agencies can use to build brand consistency and trust.

With comprehensive experience in marketing for trade services and construction, we’ll quickly grasp how we can help your business and how best to communicate with your customers. We do it by working as an extension of your team, getting under the skin of your business and your customers. Our team of trade marketing specialists have worked with construction businesses, trade counters, manufacturers, suppliers, fabricators and installers, helping provide growth and digital solutions that stand out from the crowd.
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Proud to have worked with

 

Harrison Carloss are like part of our extended team and working with them is a pleasure. The work they output is consistently delivered on time, within budget and to a good standard. I would highly recommend this agency for their knowledge and experience and very friendly and helpful advice and ideas.

Kate Lockham

Channel Manager

We needed to update and reset our brand guidelines ready to support our plans for growth. We worked with a fabulous team that took time to understand our core principles, whilst applying their knowledge and creative thinking to bring our brand identity to life. The result has been spot on and already proving very valuable. We’re looking forward to working with team HC for many more years to come.

Claire Wilby

Commercial Manager

An innovative agency with a fresh approach to web design and development. Very knowledgeable and easy to work with. I would highly recommend. Excellent work, great customer service and always coming up with great new solutions – at the top of their field.

Sarah Hitchings & Jo Trotman

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Arco

We have worked with Arco, the UK’s leading supplier of PPE, workwear, footwear and safety services, for several years and have helped to position them as the ‘go-to’ option for both tradespeople and B2B. After increasing trade counter turnover by 30% in year one, we have supported the internal team on a number of marketing campaigns across both B2B and B2C customers, targeting larger account customers and smaller trade businesses and the consumer customer. Through this strong client/agency relationship, we have continued to deliver exceptional results that have allowed Arco to grow.

Worsley Plant

Harrison Carloss is the lead marketing agency for hydraulic attachment specialists, Worsley Plant, and we have developed their overarching marketing strategy and ongoing roll out plan. We act as an extension of their own internal marketing team, supporting with social media, PPC and larger campaign projects such as project launches.

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Return on investment

Ready to get to work?

If you need trade marketing support, email hello@harrisoncarloss.com with information about your project or what you want to achieve, and we’ll help you find the right solution.

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