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Marketing for Charities

Strategic, creative and digital solutions for charities

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Marketing for charities like ExtraCare, YMCA and Dougie Mac means a lot to us because we care about the cause and are eager to make a difference. Our sector expertise comes with an appetite for doing things differently and solving the problems that hold you back.

How we help Charities

 

Website & App Development
Intranet Solutions
Marketing Strategy
Campaign Design & Management
Digital & Print Literature

YMCA

YMCA was looking for an intuitive internal platform to improve internal communication across the federation of 83 independent YMCAs throughout England and Wales.

To answer this challenge, as experts in marketing and intranet for charities, we created Y-Hub. This brand new digital platform encompasses a complete directory, news, events, chat, resource and brand centres. We even incorporated a competitive daily quiz.

Y-Hub allows over 10,000 staff, volunteers and trustees to come together on one platform to communicate, collaborate and share resources. Y-Hub is accessible through a browser, as a desktop, tablet or mobile app because we custom-designed it as a progressive web app.

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Harrison Carloss were dedicated to each step of our project, thinking about how it would be received, and how it could be developed to become even better. They care, and that makes all the difference to an organisation like YMCA.

Jerahl Hall, YMCA Senior Communications Manager

The ExtraCare Charitable Trust

20 years ago, Harrison Carloss became the marketing partner for ExtraCare, a leader in the retirement village field, engaged to launch the charity’s very first retirement village.

Before social media was invented, we were taking a radical ‘social’ stance instead of a conventional property marketing approach. This engaged potential customers early on with an inspirational proposition that focused on independent, healthy and active lifestyle benefits, rather than bricks and mortar.</p>

Over 75% of properties were sold off-plan before the official village opening.

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I have worked with the Agency for over 20 years and they made a real difference to my work and helped propel the organisation to be a market leader.

John Payne, The ExtraCare Charitable Trust

Dougie Mac

Continuing to leverage our charity sector experience, we were thrilled to work with the incredible Dougie Mac, a charity that is a huge part of our local community. Since 1973, the Dougie Mac charity has been providing hospice services to over 35,000 people with life-limiting illnesses.

Dougie Mac’s online presence is a vital lifeline that relies heavily on increasing donations and fundraising, and appeal to a huge range of stakeholders. We had to consider potential patients and their families to fundraisers, supporters and job seekers.

As a charity marketing agency, the Harrison Carloss solution was to consolidate the charity’s multiple websites into a single hub for everything Dougie Mac, making driving traffic to a single place even easier. To make donating as simple as possible, we ensured Apple Pay was enabled along with other modern payment methods.

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Harrison Carloss’ enthusiasm is contagious! Their innovation and creativity is like a breath of fresh air. We have great faith that whatever we ask for (within reason) is achievable with them – highly recommend.

Brogan Griffiths, Head of Marketing & Communications

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With over 20 years of experience delivering marketing for charities, our forward-thinking mindset sets up charities for the long term. We find solutions to improve the efficiency of your internal processes and create strategic campaigns to help you achieve your goals and deliver a return on investment.
Start your project

Enquire now to find out how we can help your charity


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