%
increase in users
New Users
In launch period
From a commercial perspective, their websites were lacking modern capabilities that help to make donating even easier, such as enabling Apple Pay and other payment methods.
While a good portion of their traffic came from mobile devices, their website was not mobile responsive and therefore created a huge barrier for users on their phone.
One key challenge with the Dougie Mac website was that it had to appeal to a huge range of stakeholders – from potential patients and their families to fundraisers, supporters and job seekers. The addition of The Donna Louise Trust only added further complications to their messaging.
Their enthusiasm is contagious! Harrison Carloss’ innovation and creativity is like a breath of fresh air. We have great faith that whatever we ask for (within reason) is achievable with them – highly recommend.
Brogan Griffiths, Head of Marketing & Communications
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